JNBY Fashion - Refreshingly different

JNBY's fashion and styles are not just based on aesthetics - there is much more to it. The JNBY philosophy manifests the personal development and life experience of founder Lin Li, who is still the driving force and creative source of the fashion label today. The Chinese brand's fashion style contains the essence of Lin Li's personality and her individuality.

JNBY is aimed at women who want to stand out from the crowd. The style is made for all those who have the self-confidence not to submit to the mainstream and instead create an independent and distinctive fashion idea for themselves. JNBY supports this emancipated position beyond all fashion dictates with a style philosophy that is no less independent. The JNBY philosophy is: every day like no other - every woman like no other.

JNBY is made for women who are excited about each new day and the adventures it has in store for them. JNBY is for women who don't see everyday life as gray but as a universe full of beauty and aesthetics, created as a stage on which they can continually rediscover and reinvent their own personal fashion style.

The basic style of JNBY Fashion is based on modern influences and trends, but still presents itself as relaxed and calm, underlined by that certain touch of avant-garde that is so incomparable for the collection. What makes the JNBY style so special is the fascinating combination of openness, romance and independence. All of this, combined with the constant development of the materials used, creates the total work of art that the designers work on day after day in the tradition of Lin Li.

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English version

JNBY Fashion - Refreshingly different

Fashion and styles from JNBY are not simply based on aesthetic aspects - there is much more behind them. The JNBY philosophy manifests the personal development and life experience of founder Lin Li, who is still the driving force and creative source of the fashion label today. The fashion style of the Chinese brand contains the essence of Lin Li's personality and her individuality.

JNBY is aimed at women who want to stand out from the crowd. The style is made for all those who have the self-confidence not to submit to the mainstream and instead create an independent and unmistakable fashion idea for themselves. JNBY supports this emancipated position away from all fashion dictates with a no less independent style philosophy. The JNBY philosophy is: every day like no other - every woman like no other.

JNBY is made for women who feel like every new day and the adventures he has in store for them. JNBY is for women who don't perceive everyday life as gray, but as a universe full of beauty and aesthetics, made as a stage on which they can discover and reinvent their very personal fashion style again and again.

The basic style of JNBY Fashion is based on modern influences and trends, but still presents itself relaxed and unagitated, underlined by a certain touch of avant-garde, which is so incomparable for the collection. What makes the JNBY Style so special is the fascinating combination of openness, romance and independence. All this, combined with the constant development of the materials used, becomes the total work of art on which the designers work day after day in the tradition of Lin Li.